In-N-Out Burger sign outside one of the original In-N-Out Burgers | Photo: In-N-Out Burger Facebook
UPDATE: Following its success in 2012, In-N-Out is back for a second pop-up on Wednesday, 12 November 2014, at Timbre @ Gillman. Over the phone, a representative at Timbre confirmed that wristbands will be given out at 9.30am. In an advertisement published in Today, it is stated that the pop-up is from 11am to 3pm.
The Singapore In-N-Out Burger pop-up lasted for five minutes before the patties were sold out. It was rumoured that 300 patties were sold to those in the front of the line who started queuing at 9.30am. The earlybirds were given wristbands; each wristband entitled the wearer to one burger.
News of In-N-Out Burger popping up in Singapore broke on Monday on Twitter.
The Californian cult-followed burger chain from Baldwin Park was set up to run from 11am to 3pm at Golden Grill (18 Circular Road) on 24 July 2012.
This family-owned, 1948-founded chain was the first drive-thru hamburger stand in California. Equipped with a two-way speaker box, In-N-Out Burger sold a standard menu of fries, thick shakes and burgers. The West Coast institution will be serving its Double Double, Animal Style and Protein Style burgers in Singapore. Prices were not released.
|Read more: Our experience standing in line for In-N-Out Burger |
In-N-Out Burger's Double Double | Photo credit: In-N-Out
And here's what all the fuss was about:
The Double Double is "two 100 per cent pure beef patties, hand-leafed lettuce, tomato, spread, with or without onions, stacked high on a freshly baked bun [sic]"; the Animal Style is "burger of your choice with hand-leafed lettuce, tomato, a mustard cooked beef patty; add pickle, extra spread, with grilled onions [sic]"; and the Protein Style is "your favourite burger wrapped in hand-leafed lettuce, instead of a bun. [sic]"
This is the third pop-up In-N-Out has organised in Asia and Australasia — the first took place in Shanghai, China on 5 December 2011; the second took place in Sydney, Australia on 24 January 2012.
The Australian pop-up reportedly sold out in 23 minutes. Prices in both Australia and Shanghai were also reported to be slightly higher than those of the In-N-Out Burgers in the States.
Don't get your hopes up high about a permanent branch in Singapore though — the company states as FAQs on its Facebook page — which has over 2.7 million likes: "Right now we are focused on the states [sic] where we currently have other restaurants. We don't have any immediate plans to start construction anywhere else at this time. Some places are just out of our range. To guarantee freshness, we deliver our patties, buns, and produce to the restaurant via our own delivery trucks. In order for our trucks to make deliveries and still maintain our standard of freshness, we simply can't consider building a restaurant if the area is too far away."
Sadly, they don't franchise either.
But FAQs on Facebook pages can always change.
|Curious? Here's our experience standing in line for In-N-Out Burger |