Mon - Sat: 11:00 - 22:00
A hot dog kiosk that combines the classic American comfort food with an eclectic mix of traditional and modern ingredients, sauces and toppings. Noteworthy mentions are The Coney Dog (veal sausage, beanless chilli, onions, garlic remoulade) and Banyard Dog (beef Guiness sausage with caramelised onions and Sriracha remoulade).
Must tries: Barnyard Dog, The Coney Dog, Asian Slaw
It’s about time Singapore got its own Chicago-style hot dog shop: Icon Village’s Purple Mustard is the result of a combination of two main obsessions – American-style sausages in buns and the royal colour purple.
Owners, Saba Bhamidipati – an auditor by day – and Willie Sng who used to work with Hard Rock Café, have one thing in common: their love for Chicago.
And the sauce exists too: made with Jim Bean-soaked blueberries, this freshly-coloured mustard is blanketed on the signature ‘Barnyard Dog’ ($9) which holds a beef and Guinness sausage in a regular hotdog bun, topped generously with caramelised onions. The sausage is moist and juicy, yet not too fatty, and the sauce has a sweet fruity aftertaste.
This, however, is one messy 'dog' to consume, so the use of a fork and knife is highly encouraged.
The ‘Coney Dog’ ($9) with veal sausage topped with Purple Mustard’s beanless chilli, chopped onions and garlic remoulade is inspired by Chicago’s famous Hot Doug’s restaurant. The full-flavoured sauce contains 27 different ingredients.
The veal sausage is fat, juicy and extends beyond where the bun ends. While the combination of strong garlic remoulade and chilli sauce lends it a full flavour, it does leave behind a hint of garlic breath though – so come prepared with breath mints.
Do choose to top up your meal to include an Asian slaw (additional $1.50) – this refreshing take on coleslaw uses honey and Vietnamese Sriracha sauce to coat mixed vegetables to give the salad a spicy-sweet kick.
Purple Mustard is a no frills joint located at Icon Village @ Tanjong Pagar. With minimal seating and no elaborate decor so to speak of, the store steals the hearts of many wandering souls with it's gutsy sauces and innovative pairings, all dealt with the humble hot dog. I opted for the signature Barnyard Dog ($9)which comes with a beef and Guinness sausage, caramelized onions, purple mustard and sriracha remoulade. I raped the poor beast of a dawg with my eyes first, my breathe stolen by its vibrant nature, the striking shade of purple caused by mixing Dijon mustard with whiskey soaked blueberries. The blueberries imparting a slight fruity perfume to the overall makeup of the sauce. This complimented the robustness of the firm savoury sausage sandwiched between the pillowy soft buns. And which each bite, I let out a painful moan of pleasure, as quietly as possible, to avoid my companion over hearing my exquisite love-making session with the unassuming fella. His combinations, power-packed and alarmingly alluring given it's humble beginnings from just a sausage and a bun (that I supposed was factory produced) I added another $1 for the house drink of Lemongrass tea, a two way servant as a palate cleanser and a breathe freshener after the flavoursome ordeal. Note: My friend's order of Beanless Chili Meat ($3.00)was excellent too so I suppose the Coney Dog would be a good option for the future. It's all out on the table now. Definitely worth a second, third and fourth visit!
I've frequented this place when it was first open.
I went there for lunch today after a while and was disappointed at how it has changed.
The hotdogs used to be exactly like the picture shown on top with sauce oozing on top.
Now, it is nothing like that. Only a small amount spread along the bun and nothing oozes from the side.
Also, the bun used to have more variety but now it's just a plain bun similar to the one in Ikea.
Taste is still good but the wow feeling is no longer there for me.
I don't feel like paying 10 bucks for this, but rather go to IKEA and get a simple ol hotdog.